It’s time for Green France Day…
OK you could have blinked and missed it – but in a Groundhog Day moment, Green Britain Day happened again – yesterday. Although ‘happened’ might be a bit of a euphemism for something that ever so didn’t (happen).
Guessing that response might be poor, we thought we’d help EDF out. So we asked b3ta (a satirical website) to launch an ‘Image Challenge’ – a challenge to produce some alternative creative concepts for EDF’s Green Britain Day.
And what a hoot that turned out to be. We got an awesome response (OK some are a little rude, OK maybe more than a little).
But on the whole – really, very funny.
Here’s a few of our favourites:
You can see the whole set here. It’s well worth checking out, especially if you need a smile… 🙂
We also issued a joint press release yesterday with Greenpeace, to try and highlight the hypocrisy of it all (GB day that is) – you can find that here.
Behind the scenes our fight with EDF over the ‘green flag’ they ‘borrowed’ rumbles on. They’ve opposed the trademark for our green flag, claiming that it is not distinctive enough to be a trademark. And at the same time they’ve applied to trademark ‘their own’ green flag – not sure how that works, must be a modern form of ‘double think’. This all comes to a head at a hearing in a few weeks time.
At stake, incredibly, is which one of us gets to use the ‘green flag’ – the (Green British) company that came up with the idea or the (French Nuclear) company that ‘adopted’ it. I’m amazed that it should even be a question or a possibility – but it is.
With astonishing cheek, even for them, EDF tried to trademark the words ‘Green Britain’ – we’ve seen that one off already. But can you imagine a French Nuclear company wanting (or getting) exclusive use of the words Green Britain…..
Of course we’re not against the idea of a Green Britain. We just think it’s a serious subject that deserves to be more than a one day a year CSR jolly from one of the world ‘s biggest polluters. There’s enough cynicism in the world over green initiatives already without fuelling the fire with ridiculous stunts like this. That’s our objection. That and the flag ‘borrowing’ of course.
Anyway, we’re declaring today to be Green France Day. After all one hollow gesture surely deserves another.
Our message to EDF is this:
We Brits can def do more to be green and we’re up for it (I think most of us are).
But you should start closer to home when it comes to greening up.
It’s not like you don’t have plenty to aim at: Is it 29 million tonnes of CO2 you produce in Britain each year? Maybe you could start there…. Any chance?
And maybe you’d like to support our Green France Day…?
Come on it could be fun… 🙂